Did Taylor Swift’s Instagram Post Create a Surge In Voter Registrations?
On Sunday, October 7th, Taylor Swift came out of the woods and finally added her voice to the ever-present political melting pot of today’s society. Receiving criticism previously for being “reluctant” to weigh in on political matters, Swift endorsed Phil Bredesen, Tennessee senatorial candidate, and Jim Cooper, who is running for the Tennessee House of Representatives, both notorious Democrats.
In a post to Instagram, the singer gave the world a peek into her political values, stating that she “believe[s] in the fight for LGBTQ rights...that any form of discrimination based on sexual orientation or gender is WRONG [, and] that the systemic racism we still see in this country towards people of color is terrifying, sickening and prevalent.” Swift went on to bash Phil Bredesen’s rival, Marsha Blackburn, stating that although she has historically supported and encouraged women running for office, she cannot vote for Blackburn, as the politician’s political voting record “terrifies and appalls [her].” This record includes a vote against equal pay for women and the Reauthorization of the Violence Against Women Act, which strives to prohibit stalking, date rape, and domestic violence. Additionally, Blackburn believes that businesses have a right to refuse service to gay couples and that they should not have the right to marry. These views directly contradict Taylor Swift’s “Tennessee values,” and while she acknowledges that “we may never find a candidate or party with whom we agree 100% on every issue,” Swift declares that “we have to vote anyway.”
The multi-award winning star concludes her social media post with a request of her followers: “Please, please educate yourself on the candidates running in your state and vote based on who most closely represents your values.” It seems that Swift’s 112 million followers have taken her message to heart. Vote.org, a nonpartisan group providing easy access to voting registration, garnered much more traffic in the aftermath of Swift’s activism. With a usual daily average of 14,078 visitors, the website traced 155,940 visitors in the 24 hours following her post. In Tennessee, Swift’s home state, they traced 2,144 new voter registrations just 36 hours after the singer’s post.
Kamari Guthrie, spokeswoman for the website, explains that “Taylor’s post has helped bring out young voters. . . . We’re especially happy to see that because we know voting is habit-forming; statistically, a young person who votes in 2018 is 55 percent more likely to vote again in 2020.” There’s no sign of an end to Swift’s political activism, and although she has been “reluctant to publicly voice [her] political opinions,” she states that many events in her life and in the world have caused her to “feel very differently about that now.
By Rose Sanders